Bayer is a globalized innovation company with a 155-year history. Our scientific successes are intended to help improve people's lives. At the same time, our innovations form the basis for sustainable and profitable business activity and are the key to maintaining or achieving leadership positions in all of our markets.
Our products are helping to address some of today's biggest challenges, including global population growth, an aging society and the need to make efficient - and, wherever possible, sustainable - use of natural resources.
In line with our mission "Bayer: Science For A Better Life," we aim to improve people's quality of life.
For this endeavor, we focus on our core competency of developing and successfully commercializing innovative products and solutions based on scientific knowledge.
1. Positioning businesses to mega-trends: health and nutrition
We provide solutions for two of the very pressing challenges of our times.
2. Steering an outstanding portfolio: pursue in our relevant markets
We invest in a portfolio of strong, value-generating businesses.
3. Driving value: profitable growth
We increase the value of our businesses in the long-term.
4. Focusing on our strength: innovation
We address unmet societal challenges through innovation.
We are committed to operating sustainably and addressing our social and ethical responsibilities as a corporate citizen. Bayer's values play a central role in our daily work and are intended to guide us in fulfilling our mission. These values are represented by the word LIFE: Leadership, Integrity, Flexibility, Efficiency.
These values apply to everyone at Bayer and are firmly integrated into our global performance management system for managerial employees. Our value culture ensures a common identity within the enterprise across national boundaries, management hierarchies and cultural differences.